Updated on April 25, 2023


1) Privacy Statement

COSTDRIVERS® is a product of the company DATAMARK LTDA, which provides users with a data strategy platform (COSTDRIVERS® platform). We know how important it is to know and be sure about the use of the personal data you have in your possession. Therefore, we are concerned with clarifying and explaining our Privacy Policy.

We at COSTDRIVERS® recognize the need to protect and properly manage the personal information collected on our website, as well as that shared with us by our customers. This Privacy Policy will help you understand what types of information we may collect, how this information may be used, with whom the information may be shared and the rights of holders about the protection of their personal data.


2) What personal information we collect

The personal information we obtain may be collected in the following ways:

Website: Personal information is collected when the user interacts on our website through the contact form. This personal information includes: first name, last name, email and telephone number. It is only necessary to collect basic data when the user wants to return his contact. All personal information is collected fairly and non-intrusively with your voluntary consent. Personal information is not accessible to anyone outside of the specific role for which it was collected.

The user may also choose to receive information about our products and services. The user may, at any time, stop receiving communications from us by clicking on the unsubscribe link contained in the footer of the emails sent.

Service channels: The user can contact us in person, by telephone and email. Personal data is collected to identify the user, as well as to fulfill your request. These may include, among others, first name, last name, email, and telephone number. In addition to these, we collect any personal data that is spontaneously informed by the user.

Cookies: Personal data may be collected through cookies. For more information, see our Cookie Policy.

User Registration: We collect the personal data necessary to register on our website, identify the user and allow him to use our services through our platform (“COSTDRIVERS® platform”). The user who only intends to visit the COSTDRIVERS® platform will have immediate access and without the need to register to the free circulation areas on the site. Users who intend to access the functionalities and reserved areas must complete the Registration Form. The data collected for registration are e-mail, name, telephone, position, company, as well as user code and private password.

User Disclaimer: The registered user may also request, at any time, the suspension or exclusion of their personal information registered in the COSTDRIVERS platform and must request it by sending them to .

The general conditions of use of the COSTDRIVERS® platform are available for consultation.

Geolocation: Geolocation data may be collected if the User authorizes the collection from their device.


3) Social media

COSTDRIVERS® also uses social media to communicate and interact with its customers and consumers through third-party websites such as Facebook, Twitter, LinkedIn or YouTube. These third-party websites are an Internet-based technology that is not operated or controlled by COSTDRIVERS®. By interacting with, sharing or “Liking” the COSTDRIVERS® page on Facebook, Twitter, LinkedIn, YouTube or other social media, you may disclose certain personal information to COSTDRIVERS® or third parties.

We use “social buttons” to allow our users to share or bookmark web pages. These are buttons for third-party social media sites that may record information about your activities on the internet, including this site. Please review the respective terms of use and privacy policies of these platforms to understand exactly how they use your information, as well as to opt out of receiving or deleting such information.

The amount of personal information visible will depend on your own privacy settings on Facebook, Twitter, LinkedIn, YouTube and other social media.


4) Purposes and legal bases

We list below the purposes and legal bases of data processing by COSTDRIVERS®:


Legal basis

Comply with terms and conditions established in the contract. 

Necessary for the execution of a contract in which the holder of personal data is a party.

Facilitate communication with you (including in emergencies and to provide you with requested information). 

It is justified based on our legitimate interests to ensure adequate communication and emergency management in the organization.

Comply with legal requirements. 

Necessary for compliance with a legal obligation to which we are subject.

Monitor your use of our systems (including monitoring your use of our website and any applications and tools you use). 

It is justified based on our legitimate interests in preventing non-compliance and protecting our reputation.

Social listening (identifying and analyzing what is being said about COSTDRIVERS® on social media [publicly accessible content only] to understand sentiment, intent, mood, and market trends, as well as the needs of our users to thereby improve our services).

It is justified based on our legitimate interests in protecting our assets and our brand on social media.

Improve the security and functioning of our website, application, networks, and information. 

It is justified based on our legitimate interest in ensuring that you have an excellent user experience and that our networks and information are secure.

Offer our services to you (unless you have objected to such processing). 

It is justified based on our legitimate interests to promote our business.


We only rely on our legitimate interest for specific purposes. This processing of personal data does not in any way override the interests, rights and freedoms of the holders of personal data.


5) Sharing of information of personal information


DATAMARK does not have the practice of disclosing information that can identify the user and never shares information or sells and rents this personal data to third parties. These data are for the exclusive internal use of the company to achieve the purposes expressed in the previous item.


Data may be shared with third parties only under the following conditions:

  • Upon court decision or request by government oversight bodies;
  • Data transferred to public bodies to comply with current legislation;
  • Data shared with partners, operators and service providers that participate, directly or indirectly, in the development of Datamark´s commercial activities, such as: customer service, billing, market intelligence services, payment processes, sending of e-mails, advertising and marketing, security and performance monitoring, processing and fulfillment of orders and transactions, verification of registration information, research, storage and processing of data and internal and external audit;
  • Data transferred for the purpose of contract performance, as well as for the protection of interests in any type of conflict, including legal actions;
  • In the case of corporate operations such as a merger, acquisition, transformation, spin-off, or a partial or total sale of assets, we may share, disclose or transfer all data of the holders to the successor organization.

We clarify that the transfer of information to third parties only occurs for the operational execution of the platform.

Some of the service providers mentioned above may be located abroad and, in that case, additional safeguards are adopted to guarantee an adequate level of protection of personal data, in accordance with the provisions of the relevant legislation.


6) Information Security

To ensure that your personal information is secure, we communicate our privacy and security guidelines to employees and business partners and strictly follow privacy precautions within the company.

We strive to protect your personal information, and that entrusted to us by our customers, through physical, technical, and organizational measures that aim to reduce the risks of loss, misuse, unauthorized access, disclosure and improper alteration of this data. 

We clarify that partners and third parties that operate with data and information from the platform are bound to DATAMARK by contract that provides for the protection of confidentiality and limits its use, and cannot, under any circumstances, be sold, sold, exchanged, rented or supplied, to unless expressly authorized in writing by users.


7) Holders’ Rights

Holders of personal data have certain rights about their personal data and can exercise them by clicking here to access the Data Request Form (DSAR) or by email: 

The holders’ rights are:

  • Confirmation of the existence of personal data processing;
  • Access to personal data, under the terms of the applicable legislation;
  • Correction of incomplete, inaccurate or outdated personal data;
  • Portability of personal data;
  • Exclusion of personal data, when these are processed based on the consent of the holder or when the data are unnecessary, excessive or treated in breach of the applicable legislation;
  • Requesting information about the shared use of personal data;
  • Revocation of consent, where applicable.

COSTDRIVERS® will always evaluate the best way to comply with the request to exercise any of its rights. However, we may fail to comply with your request, in whole or in part, in specific situations protected by law, such as, for example, to comply with a legal obligation or a contract with you.

We emphasize the importance of keeping your personal data accurate and up to date. 

Registered users will have access to their personal information registered in the COSTDRIVERS platform, and in the event that the registered user verifies that their personal information is wrong or outdated, it can directly rectify or alter it for You must use the password you created when you registered on the platform.

COSTDRIVERS® does not modify or change the personal information of its registered users, except when duly authorized by the users or for technical reasons of platform operation.

For security reasons, for requests that are made through the email, the request will be answered when we are sure of the user’s identity. Therefore, we may request additional data or information to confirm the identity and authenticity of the holder. This data and information will be protected during the storage period and will be deleted after the legal period for the regular exercise of rights has passed.


8) End of processing of personal data

This Privacy Policy applies to the circumstances throughout the period in which the COSTDRIVERS® platform stores personal data. We store and retain your information: (a) for as long as required by law; (b) until the end of the processing of personal data, as mentioned below; or (c) for the time necessary to protect the rights of COSTDRIVERS®. Thus, we will process your data, for example, during the applicable statute of limitations or as necessary to comply with a legal or regulatory obligation.

The end of the processing of personal data will occur in the following cases: (a) when the purpose for which the personal data was collected is achieved, and/or the personal data collected is no longer necessary or relevant to achieve such purpose; (b) when the Holder requests the deletion of his data; and (c) when there is a legal determination in this regard.

In cases of termination of the processing of personal data, subject to the assumptions established by applicable law or by this Privacy Policy, personal data will be deleted.


9) Data Protection Officer (DPO)

COSTDRIVERS® provides the contact details of the Data Protection Officer (DPO), in charge of making any request related to the processing of personal data. For any questions, requests or complaints about the processing of personal data, please contact our DPO at the following email address:


If, despite our commitment and efforts to protect your data, you feel that your data protection rights have not been met, we ask that you contact our DPO.


10) Changes to the Privacy Policy

Although our Privacy Policy has been presented in a clear and objective manner, do not hesitate to consult our DPO if you have any doubts about this important document or even about the personal data processing activities we carry out.

However, we will always post the new revised version on our website or app. If there are changes in the way we handle personal data, you will be informed to check if you intend to continue using our services.

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